Installation of tracking tools

‍Implement Precise Tracking to Maximize Your AI Visibility

In the world of generative artificial intelligence, being cited is not enough to succeed. It is essential to understand the impact of this visibility on your website and measure the behavior of users coming from AI agents. This is where our expertise in tracking and personalized reporting comes into play.

Why Effective Tracking Is Essential for GAIO

AI agents like ChatGPT, Gemini, and Perplexity act as indirect touchpoints between your website and your future customers. When a user clicks on a link from a response generated by these tools, it is crucial to understand:

• Which pages are visited following a mention in an AI response.
• What types of interactions occur after users arrive on your site (time spent, clicks, conversions).
• The proportion of your traffic that comes from AI agents compared to traditional search engines and other sources.

With detailed and personalized reports, you gain a comprehensive view of your performance and can adjust your strategy to improve your results.

Our Tracking Setup Service: What We Offer

Google Analytics GA4 Installation and Configuration

We install and configure Google Analytics GA4 on your website to collect precise and reliable data. We integrate tags and events to track page views, clicks on specific links, downloads, and other key actions.

Creation of Custom Reports for AI Traffic

We set up tailored reports to help you measure traffic generated by AI agents. You will be able to identify popular pages among AI users and track the journeys of visitors from these sources for a better understanding of their behavior.

Event and Conversion Tracking

We define goals and conversion events, such as submitted forms or completed purchases, to quantify the direct impact of your visibility on generative AI.

Integration with Google Tag Manager for Advanced Tracking

For added flexibility, we use Google Tag Manager to simplify tag management and ensure fast updates without requiring complex interventions on your site's code.

The Benefits of Optimized AI Tracking

• Improved visibility into your AI performance: Analyze the volume of traffic and user behavior from AI agents to assess the effectiveness of your GAIO optimizations.
• Custom reports: Tailor your reports to the KPIs that matter most for your business (conversion rate, strategic pages, time on site).
• Data-driven decision-making: By understanding the origin and journey of your visitors, you can better adjust your digital strategy.

Why Choose BotRank for Your AI Tracking

With advanced expertise in GAIO and analytics tools, our team guarantees precise tracking and actionable insights to measure the real impact of your efforts on generative AI.

Don’t let conversion opportunities go unnoticed. Trust our service for a fast setup, optimal configuration, and detailed reports adapted to your goals.

We will tailor our offer (standard tracking, e-commerce tracking, etc.) to fit your strategy.
Contact us for more information.